blog author: Shaddai Martinez Cuestas

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Communicating about housing and COVID-19: Tips for responding to reporters

by: Katherine Schaff and Shaddai Martinez Cuestas
posted on Monday, July 06, 2020

Housing policy is complex, and communicating about it can be tricky, especially when you are talking with a reporter. Still, just because you aren’t in full control of the message doesn’t mean you can’t shape the narrative. A recent event with local journalists shed light on how advocates can do just that.

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Using values and framing to create messages that motivate

by: Ingrid Daffner Krasnow and Shaddai Martinez Cuestas
posted on Monday, December 16, 2019

Relying too heavily on data to make your case, inadvertently reinforcing opposition arguments, and simply getting tongue-tied are all common communication pitfalls. The good news is they can be avoided. This blog, the second in a three-part series, draws on our work with advocates and captures lessons that they can apply to any public health or social justice issue.

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Three steps for getting started with media advocacy

by: Ingrid Daffner Krasnow and Shaddai Martinez Cuestas
posted on Monday, December 16, 2019

During BMSG’s recent work with grantees of The California Wellness Foundation, common themes emerged among their questions about strategic communication. This blog, the first in a three-part series, is designed to help answer some of the most common media advocacy questions we received from both seasoned and novice advocates.

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