by: Daphne Marvel
posted on Tuesday, January 30, 2018
A recent commentary published in Critical Public Health explores how six cutting-edge digital marketing techniques may be undermining public health efforts to improve nutrition and reduce obesity.
Tags: Big Data, food marketing, target marketing
by: Fernando Quintero
posted on Wednesday, July 05, 2017
Cutting-edge digital tactics for marketing junk food and sugary drinks to young people were on display at the 2017 Cannes Lions International Festival of Creativity. What can public health advocates do to counter these slick campaigns?
Tags: cannes lions festival, food marketing, junk food marketing, public health, target marketing
by: Fernando Quintero
posted on Tuesday, June 02, 2015
At a San Francisco Board of Supervisors committee meeting, BMSG’s Fernando Quintero testified on the tactics food and beverage companies use to target communities of color with unhealthy products. The committee heard — and later recommended for adoption — three new sugary drinks bills at the June 1, 2015 meeting.
Tags: junk food, public health policy, sugar-sweetened beverages, sugary drinks, target marketing
by: Fernando Quintero
posted on Friday, May 08, 2015
New California legislation would help combat diabetes in the communities that are the most affected by the disease — and the most targeted by sugary drink companies.
Tags: diabetes prevention, public health, sugary drinks, target marketing
by: Pamela Mejia
posted on Thursday, January 24, 2013
As a media researcher, I spend my days analyzing the food industry’s marketing of junk to children, so I’m uniquely aware of their insidious tactics. But now, as my daughter approaches age 2 and the food industry sets its sights on her, I’m not just studying the problem. I’m living it.
Tags: children's health, Dora the Explorer, food industry, junk food marketing, Nickelodeon, public health, target marketing
by: Laura Nixon and Pamela Mejia
posted on Friday, January 18, 2013
In its latest ad campaign, Coca-Cola claims that it is committed to fighting obesity — so why doesn’t the beverage giant stop targeting low-income children of color?
Tags: Coca-Cola, obesity, target marketing
by: Fernando Quintero
posted on Monday, August 20, 2012
The National Association of Hispanic Journalists is one of several prominent Latino organizations that has recently accepted large sums of money from PepsiCo. In doing so, such groups gain much-needed funds for scholarships and internships but may risk losing something even bigger.
Tags: corporate social responsibility, PepsiCo, public health, soda, sports drinks, sugary drinks, target marketing, tobacco
by: Andrew Cheyne
posted on Monday, March 19, 2012
As we approach World Water Day on March 22, the United Nations reminds us that water is a human right. Their message challenges the long-standing privitization of water. Yet having a strong message is only half the battle in achieving equitable access to clean, affordable water. Taking action is critical too.
Tags: equity, soda, target marketing, water security, world water day
by: Priscilla Gonzalez
posted on Wednesday, January 18, 2012
At a time when obesity has reached epidemic proportions, food and beverage companies continue to heavily target the environments that young Latino and African Americans live in with fatty and sugary foods. New research briefs from Salud America! expand our understanding of industry tactics.
Tags: built environment, food and beverage marketing, obesity prevention, public health, target marketing
