by: Fernando Quintero
posted on Monday, December 15, 2014
Berkeley’s landslide victory in passing a tax on sugary drinks, along with other cities’ recent efforts to do the same, reveals some do’s and don’ts in developing strategic media advocacy campaigns.
Tags: Berkeley, Big Soda, El Monte, media advocacy, public health, Richmond, San Francisco, soda tax, Telluride
by: William Dietz and Lori Dorfman
posted on Wednesday, February 26, 2014
In 2012, the soda industry spent $4 million to orchestrate a sophisticated opposition to soda tax proposals in two small California cities, all the while disguising its presence in the debate. Now that San Francisco is considering a tax, the industry is using a similar strategy.
Tags: El Monte, Richmond, soda, soda industry, soda tax
by: Fernando Quintero
posted on Tuesday, January 08, 2013
Will Californians see 14 new soda tax proposals by 2014? Proponents of a soda tax took a bruising last November, but their defeat has only emboldened them to come back and fight even harder.
Tags: El Monte, measure N, Measure O, public health, Richmond, soda industry, soda tax
by: Lori Dorfman
posted on Monday, November 19, 2012
Each time advocates propose a public health policy, more people discuss and understand it. Despite the defeat of Measure N, Richmond residents now know more about the health harms of sugary drinks and may be more likely to support a soda tax in the future.
Tags: measure N, public health, Richmond, soda, soda tax, sugary drinks
by: Andrew Cheyne
posted on Wednesday, October 03, 2012
The city council of Richmond, Calif., has made headlines by putting a soda tax on the ballot. This has the beverage industry running scared and once again borrowing tactics from Big Tobacco — this time in an effort to deceive voters.
Tags: American Beverage Association, beverage industry, Big Soda, campaign finance, Citizens United, Community Coalition Against Beverage Taxes, public health, Richmond, soda tax
