publications

BMSG's issue series

Case study of Sonoma County Department of Health Services: Health equity award winner for a medium county practice [pdf]

Friday, August 28, 2015

This case study, part of a series developed by the Berkeley Media Studies Group and supported by The California Endowment (TCE), highlights the innovative work that the Sonoma County Department of Health Services is doing to advance health equity. Sonoma was one of four health departments in California honored by TCE for its equity-oriented efforts in December 2014. To learn more, view the case study, full report, or companion videos.

Case study of Los Angeles County Department of Public Health: Health equity award winner for a large county practice [pdf]

Friday, August 28, 2015

This case study, part of a series developed by the Berkeley Media Studies Group and supported by The California Endowment (TCE), highlights the innovative work happening in Los Angeles County to advance health equity. The L.A. County Department of Public Health was one of four health departments in California honored by TCE for its equity-oriented efforts in December 2014. To learn more, view the case study, full report, or companion videos.

Case study of Alameda County Public Health Department: Grand prize winner for outstanding health equity practice [pdf]

Friday, August 28, 2015

This case study, part of a series developed by the Berkeley Media Studies Group and supported by The California Endowment (TCE), highlights the innovative work that the Alameda County Public Health Department is doing to advance health equity. Alameda was one of four health departments in California honored by TCE for its equity-oriented efforts in December 2014. To learn more, view the case study, full report, or companion videos.

Tips for writing effective letters to the editor

Tuesday, August 11, 2015

Letters to the editor can signal community interest about a particular public health issue and send a message to policymakers. Here are some tips to help advocates craft compelling letters and increase their chances of getting published.

Preventable or inevitable: How do community violence and community safety appear in California news?

Friday, May 29, 2015

Like other public health problems, community violence is preventable ‰— but it’s not often understood that way. As a first step toward changing the discourse around it, we analyzed California news reporting on community violence to understand how the issue is portrayed, who speaks in news coverage, and how solutions are discussed. View the analysis, or read related BMSG research on news about community safety.

Preventable or inevitable: How could news about community safety appear in California business and education coverage?

Friday, May 29, 2015

Since community violence affects business and education, news coverage of those sectors should include information on violence and safety. In this paper, we explore how community violence appears in California news and identify opportunities for additional ‰and improved ‰coverage. View the report, or read related BMSG research on news about community safety.

Video: Epigenetics and equity: The health and social impacts of racism and inequality

Friday, May 15, 2015

BMSG co-founder Larry Wallack, who directs public health studies at Portland State University, joins Rachael Banks, manager of Multnomah County’s Healthy Birth initiative, to discuss a new area of science that shows how certain lifetime stresses create inheritable changes in our bodies. The science challenges prior understanding of genetic inheritance and has major implications for public policy that seeks to create equal health outcomes for communities of color.

Video: Communicating to create healthy communities: More than a message

Thursday, April 30, 2015

Speaking at a November 2014 Place Matters Conference in Portland, Oregon, BMSG’s Lori Dorfman discusses how advocates can use media advocacy to help amplify and accelerate community organizing efforts and advance policies that improve health. She explains why message is never first, discusses the limits of counter-marketing, and shares insights on framing.

Politics over science: U.S. newspaper coverage of emergency contraception

Monday, April 27, 2015

In 2013, emergency contraception captured headlines when the FDA made Plan B One-Step available over the counter for women of any age. How did the news media cover this major milestone and the public debate leading up to it? In this paper, we explore how accurate journalists were in their reporting, what arguments for and against emergency contraception appeared in the news, whose voices were missing from coverage, and implications for advocates.

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