publications

BMSG's issue series

Issue 15: Obesity crisis or soda scapegoat? The debate over selling soda in schools

Saturday, January 01, 2005

In 1999 a Venice High School student asked a simple question: Can the school sell 100% fruit juice in its vending machines? No, said the school — our soda contract forbids it. The ensuing battle led the Los Angeles School Board to ban the sale of soda on its campuses. In Issue 15, we dissect the debate in news coverage of the soda sales bans and find that by acknowledging the complexity of the obesity crises, supporters of the soda sales bans may be undermining their own arguments.

preliminary report cover page

Accelerating policy on nutrition: Lessons from tobacco, alcohol, firearms and traffic safety — preliminary report [pdf]

Friday, January 09, 2004

This preliminary report captures advice from a meeting that uncovered practical experience from specific policy battles in tobacco, alcohol, firearms, and traffic safety to help public health funders and practitioners identify how to speed up progress on obesity. These lessons are integrated into the final report. The appendix outlines the components of an infrastructure to support policy advocacy to prevent and reduce obesity.

Obesity: Environmental strategies for preventing childhood obesity

Friday, January 09, 2004

Childhood overweight and physical inactivity have reached epidemic levels in the United States, and they are taking a terrible toll on health. This memo explores the prevalence of the problem, its causes and implications, and some of the issues that are blocking the development of a strong consumer-based movement aimed at prevention.

Making the case for early care and education: A message development guide for advocates [pdf]

Thursday, January 01, 2004

We wrote this handbook to help the national child care community communicate effectively with journalists and others. The guide summarizes public opinion and media research on child care and provides a menu of tested messages for advocates. It is modeled after a similar document created in the 1980s by the Advocacy Institute to assist tobacco-control advocates. The appendix contains a report from Ethel Klein, who conducted the public opinion research BMSG commissioned for the message guide.

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