blog tag: digital marketing

writer at a desk

Food marketing to kids: Real progress requires better protections

by: Lori Dorfman
posted on Wednesday, November 06, 2013

Many companies have promised to improve their nutrition standards for the foods they market to kids, yet they still spend $5 million a day targeting children with foods they should avoid. If progress continues at this rate, we won‰’t see the right balance of food ads until 2033.

Tags: , , , , ,

Food marketing to children is not improving rapidly enough, Lori Dorfman tells White House audience

by: Carolyn Newbergh
posted on Friday, September 27, 2013

Aggressive food marketing to children via mobile phones and other digital media is growing explosively and needs to be reined in quickly, BMSG’s Lori Dorfman told a White House gathering held by First Lady Michelle Obama and the White House Domestic Policy Council.

Tags: , , , , ,