To block advocates' efforts to tax soda, the industry is wielding a well-oiled PR machine with carefully crafted messages. Knowing what its spokespeople are saying is key to fighting back. Read more >
Making the case for a society that supports health for everyone is easier said than done, even for the most seasoned public health advocates. Here are some tips to help ensure that the messages we use strengthen, rather than stymie, our social change efforts. Read more >