Video: Overcoming challenges and constructing effective responses to sugary drinks

BMSG's issue series

Video: Overcoming challenges and constructing effective responses to sugary drinks

Saturday, July 28, 2012

At the 2012 National Soda Summit, BMSG Director Lori Dorfman speaks about soda industry marketing as part of a panel on sugary drinks. Dorfman discusses common opposition arguments to policy interventions, lessons from research on public opinion, and framing insights from tobacco control. Watch the full panel presentation by clicking the image below.