Dorfman, L, Schauffler, H H, Wilkerson, J and Feinson, J. Local television news coverage of President Clinton's introduction of the Health Security Act. Journal of the American Medical Association, 275(15):1201-1205. 1996. contact us for a copy

Winett, L and Wallack, L. Advancing Public Health goals through mass media. Journal of Health Communication, 1(2):173-196, 1996. contact us for a copy

Woodruff, K, Wallack, L and Wallis, K. The affirmative action debate. Framing memo for The Certain Trumpet program, published by the Advocacy Institute, Washington DC, August 1996. contact us for a copy

Wallack, L and Dorfman, L. Media advocacy: A strategy for advancing policy and promoting health. Health Education Quarterly, 23(3):293-317, August 1996; uses case studies of violence prevention and public housing. contact us for a copy

Dorfman, L and Wallack, L. Advertising Health: The Case for Counter-Ads. Public Health Reports, 108(6):716-26, November-December. 1993. contact us for a copy

Wallack, L and Dorfman, L. Television News, Hegemony, and Health. American Journal of Public Health, 82(1):125-6, (letter), 1992. contact us for a copy

 

Samuels, S., Craypo, L., Dorfman, L., Purciel, M., Standish, M., Food and beverage industry marketing practices aimed at children: Developing strategies for preventing diabetes and obesity. A report on the proceeding from sponsored by The California Ednowment, November 2003. Download PDF

Wallack, L and Dorfman, L. Health Messages on Television Commercials. American Journal of Health Promotion. 6(3):190-6. 1996. contact us for a copy

Dorfman, L and Wallack, L. Advertising Health: The Case for Counter-Ads. Public Health Reports, 108(6):716-26, November-December. 1993. contact us for a copy

 

Dorfman, L and Wallack, L. Alcohol in the news: the role for researchers. Contemporary Drug Problems, 25(1):65-84, Spring 1998. contact us for a copy

Jernigan, D and Dorfman, L. Visualizing America's drug problems: An ethnographic content analysis of illegal drug stories on the nightly news. Contemporary Drug Problems, 23(2):169-196, Summer 1996. contact us for a copy

Woodruff, K. Alcohol advertising and violence against women: A media advocacy case study. Health Education Quarterly, 23(3):330-345, August 1996. contact us for a copy

Public Health Institute. Voices for a Healthy Living. PHI newsletter. Fall 2006. See article by Sonja Herbert(pg 3). Download PDF

 

 

Dorfman, L., Wallack, L.,Woodruff, K. More Than a Message: Framing Public Health Advocacy to Change Corporate Practices. Health Education and Behavior, 32(4):320-336, June 2005.  Download PDF

 

Dorfman, L. Using Media Advocacy to Influence Policy. Chapter 15 in R. J. Bensley & J. Brookins-Fisher (Eds.), Community Health Education Methods: A Practitioner's Guide (2nd edition). Sudbury, MA: Jones & Bartlett Publishers, 2003. contact us for a copy

Wallack, L, Dorfman, L and Woodruff, K. Communications and Public Health. The Principles of Public Health Practice, 3:183-194 in Scutchfield and Keck (Eds.) Delmar Publishers: Albany, New York, 1997. contact us for a copy

Wallack, L and Dorfman, L. Media advocacy: A strategy for advancing policy and promoting health. Health Education Quarterly, 23(3):293-317, August 1996. contact us for a copy

Wallack, L. Media Advocacy: A Strategy for Empowering People and Communities. Journal of Public Health Policy, 155(4):420-436, Winter 1994. contact us for a copy

Winett, L and Wallack, L. Advancing Public Health goals through mass media. Journal of Health Communication, 1(2):173-196, 1996. contact us for a copy Woodruff, K. Media Strategies for Community Health Advocacy. Primary Care, 22(4):805-815, December 1995. contact us for a copy

Woodruff, K. The Berkeley Media Studies Group: Media Advocacy for Healthy Public Policy. University of California Public Health @ Berkeley, 2(2):2-6, Spring 1994. contact us for a copy

Woodruff, K. Physician as Advocates: Promoting Healthy Public Policy via the Media. California Physician, 11(6):48-50, June 1994. contact us for a copy

 

Dorfman, L., Wallack, L. Moving Upstream: The Case for Reframing Obesity. Journal of Nutrition Education and Behavior, 39:S45-S50, 2007 Download PDF

 

 

BMSG, Committee for Economic Development. Framing the Economic Benefits of Investments in Early Childhood Development. October 2005. Download PDF

 

 

Public Health Institute. Voices for a Healthy Living. PHI newsletter. Spring 2005. See article by Lori Dorfman(pg 4). Download PDF

 

 

Praxis Project, BMSG. Meta Messaging: Framing Your Case and Reinforcing your Allies. January 2005. Download PDF

 

 

 

Dorfman, L and McManus, J. Youth Violence Stories Focus on Events, Not Causes. Newspaper Research Journal, 23(4):6-20, Fall 2002. contact us for a copy

Dorfman, L, Schauffler, H H, Wilkerson, J and Feinson, J. Local television news coverage of President Clinton's introduction of the Health Security Act. Journal of the American Medical Association, 1996; 275(15):1201-1205. contact us for a copy

Winett, L. Advocates Guide to Developing Framing Memos. Pages 420-432 in Iyengar and Reeves (Eds.), Do the Media Govern? Politicians, Voters and Reporters in America, Thousand Oaks, CA: Sage Publications, 1997. contact us for a copy

Dorfman, L and McManus, J. Youth Violence Stories Focus on Events, Not Causes. Newspaper Research Journal, 23(4):6-20, Fall 2002. contact us for a copy

Dorfman, L, Thorson, E and Stevens, J E. Reporting on Violence: Bringing a Public Health Perspective into the Newsroom. Health Education & Behavior, 28(4):402-419, August 2001. contact us for a copy

Dorfman, L and Schiraldi, V. Off Balance: Youth, Race, and Crime in the News. Building Blocks For Youth Initiative: Washington, D.C., 2001, www.buildingblocksforyouth.org .

Wallack, L. The California Violence Prevention Initiative: Advancing Policy to Ban Saturday Night Specials. Health Education & Behavior, 26(6):841-857, December 1999. contact us for a copy

Winett, L. Constructing Violence as a Public Health Problem. Public Health Reports, 113:498-507, Nov/Dec 1998. contact us for a copy

Dorfman, L and Woodruff, K. The roles of speakers in local television news stories on youth and violence. Journal of Popular Film & Television, 26(2):80-85, Summer 1998. contact us for a copy

Dorfman, L, Woodruff, K, Chavez, V and Wallack, L. Youth and violence on local television news in California. American Journal of Public Health, 87(8):1311-1316, August 1997. contact us for a copy

Chavez, V and Dorfman, L. Youth and violence on local Spanish language television news. International Quarterly of Community Health Education, 16(2):121-138, 1996-7. contact us for a copy