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What We Do
Our Projects
 Irons in the Fire
 Alcohol, Tobacco & Other Drugs
    Interactive Tobacco and Alcohol Marketing
    Buck Tobacco Sponsorship
 Food and Activity
    Food Marketing in the News and on the Web
    Communities Creating Healthy Environments (C-CHE)
    Digital Food and Beverage Marketing
    National Association of Latino Elected Officials (NALEO)
    Healthy Eating Active Communities
    Rapid Response Media Network
    The Advertising Story
    Mapping the Debate on Food
    Accelerating Progress on Obesity
 Children's Issues
    Family Assets Initiative
    Paid Family Leave
    Raising Voices for Children's Health
    Talking About Child Care
 Other Public Health Issues
    Working Upstream
    Communicating for Change
    Partnership for the Public's Health
    Plan for Controlling Tuberculosis
 Violence Prevention & Injury Control
    Framing Violence Among Youth (UNITY)
    Strengthening the Debate
    Reporting on Violence
    Violence Prevention Initiative
Publications
Current Funders & Clients
About BMSG
Tools For Advocates
Working Upstream: Skills for Social Change
A Resource Guide for Developing a Course on Advocacy for Public Health
Client: The California Endowment

Public health needs more practitioners who can bridge the gap between research and practice, people who can take research findings and use them to inform policymakers and influence the development and implementation of policy. Public health students need to understand the process of social change and, when needed be able to advocate for policy change.

Unfortunalty, degree-granting programs in public health generally do not provide systematic training in advocacy. In absence of formal training in social change, public health graduates must develop these skills on a catch-as-catch-can basis. Working in this way means that some will be less effective than they otherwise could be advancing the health of the public.

In recognition of this curricular gap, present in many universities that educate students in public health, BMSG worked with professor Susan Sorenson and dean Lawrence Wallack to develop a curriculum and resource guide that could be adapted by public health programs to teach social advocacy. To create the curriculum, we enlisted the participation of faculty from across the nation, as well as that of leaders in nonprofit public health organizations and current students and recent graduates from several degree-granting public health programs and schools. [download pdf]

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